Description

Kevin Hogan – Science of Influence IV

What is the most effective of the 10 Laws of Persuasion? What about influencing women? Men?

This program answers the questions you want and need to know!
Never before in the field of persuasion….not by anyone…anywhere…

“Thanks for putting out the great information. I love it when Kevin brings out a new program – it means I’m going to earn more money. My income increased 40% from 2004 to 2005! I see great things in my future.” Tom Reilly-Smith, Ontario, Canada
It took 19 months to put this together because the research was so in-depth and it was crucial to make sure it was right.

Reciprocity?
Consistency?
Contrast?
Expectancy?
I’ve never been able to answer this question…but now I can with certainty:
Which of the 10 laws of persuasion is the most effective?

Better…
Which is more effective with women…?

and…
Which is more effective with men?

Then, based on detailed research you’ll find out which are the second and third AND fourth most powerful laws for influencing both men and women…in order of effectiveness.

Can I give you more?

The research says there are 8 “personas” of persuasion.

I’ve never talked about this with you before.
(Of course, I didn’t have all of this until early last month…)

Personas are the valences people “use” when influencing. They include characteristics, attitudes and valence of salespeople.

Some salespeople are passive. Others are client-centered. Still others? Solution focused and so on. There are 8 clear cut defined types of salespeople and influence personas.

So what?

Here’s what you are going to learn:

What are the 8 personas?
How to identify them.
Which one sells the most, and, which ones sell the LEAST.
Which single persona sells 53% more than ANY of the other 7 styles.
In other words, you are going to learn what SPECIFIC characteristics can CAUSE you to sell 53% more of your product than ANY OTHER set of characteristics.
Better?

Only 4% of all salespeople have chosen to adopt the characteristics of the winners…and 81% of all salespeople have the characteristics of the two LOWEST producing people.

You’ll find out all!

Scientifically proven. No opinions, guesses, theories, or maybes.

This is THE answer.

I’m not going to hype or oversell these 12 volumes in the Science of Influence Library.

The content herein is second to nothing I’ve ever done before and I have no idea how it can ever be beaten as for the “wow” value factor. I don’t want to put a percentage of sales increase out there for you. (Let’s just say that I feel REALLY good about it.)

As I listened to this set, I realized that I’ve sounded more “excited” on other programs. I’ve been more elegant. I’ve been funnier. I might quote too much data. I said a few things I wish I wouldn’t have.

I’ve never had as many final solutions as are in SI 37-48. And now they are YOURS.

Here’s the rundown of everything that is in this content masterpiece.

Selling Value with Persuasion
Intentional Subtle Influence
The Power of Your Story
5 Factors for Attention in a Crowded Marketplace
Astonishing Perceptions of Morality
Self-Confidence, Personal Mastery & Persuasion
Transformational Persuasion Techniques
8 Techniques to Build Persuasive Messages
Advertising That Works
The Landscape Effect
Power of Perception
Hedonic Choice Influence
Influencing Decisions
The Three Powerful Emotions in Influence
7 Persuasion Strategies That Sell
Proven Most Effective Techniques in Selling
4 Techniques of Influence
Covert Selling: Jump on the Hottest Trend in Advertising
The Person of Influence
They Don’t Know What They Know
Marketing Your Face
You Can Be the Next I-pod
Persuasion with False Memory
7 Action Points for Sales Success
5 Little Known Factors of Influence