Description

Rache – Standout Shopify

What you can learn from Rache – Standout Shopify?

Design & develop virtual storefronts that stand out from the digital crowd and send ideal high-ticket clients knocking at your door.

Level One: SHOPIFY Fundamentals

Every exceptional online shop starts with a blueprint. Before we even dig into the code, let’s explore the Shopify 2.0 design & development workflow from strategy to launch. What better way of looking under the hood than a walkthrough of your feature-rich base theme, Esencia? We will work on an actual case study for the brand, Estudio Persona.

• The Standout Checklist from design to launch
• Design Strategy for eCommerce + our most raved about Website Strategy Template.
• Wireframe Design Principles
• Efficiently configuring Shopify websites: from product set-up to order testing.
• Exploring built-in features, sections, and templates
• Building websites with accessibility, performance and speed in mind.
• Leveraging Shopify 2.0 features: store filtering, variants and the magic of metafields
• App and Features Library
• No prior knowledge of Shopify, Adobe XD or Figma is required.

Level Two: SHOPIFY CSS

Looking to spruce up the online shop a bit more? It’s time for us to fix those product aisles by styling them using CSS. In recreating the Creativa mockup, you’d be surprised with how much you can actually do in your Shopify Code Editor.

• Scoping the right selectors for typography & layout
• Responsiveness and Cross-browser testing and Smart Coding Techniques to make sure customizations are properly applied even when the theme is duplicated.
• Creative layouts using pseudo- & background elements
• Adding engaging animations
• Efficient methods to install custom fonts
• All CSS concepts can be applied to ANY Shopify theme (free or paid)

Level Three: SHOPIFY Liquid

Believe me, you can build your own template!
I’ll be demonstrating the process of how you can build your own “designer template” similar to how I built Esencia Theme.

• Beginner guide to Liquid and JSON
• JSON and Liquid basics to make customization options available to users.
• Adding custom sections & elements to existing themes
• Streamlining & optimizing your Shopify backend
• Learn how to build your own “designer template”
• All Liquid & JSON concepts can be applied to any Shopify theme (free or paid)

Level Four: BUSINESS UNIT

Once you’re fairly confident with your tech skills, we can start talking about what else you need to know about running a Shopify design business. Here are the things that trip up many people in the beginning: how to find your ideal clients, price at a premium, and stand out.

• Defining your Brand Promise to attract the right clients
• Onboard with Confidence using our proposal templates, discovery call scripts, welcome guide and contract references.
• Notion Dashboard for eCommerce Projects
• Offering Shopify Design Intensive + bonus Dubsado Template
• Discovery Questionnaire and Website Copy Prompts

Proof Content

• Sales Page